We Are a Performance Marketing Agency

Founded in 2016, Premier Online Marketing is a boutique advertising agency where we empower businesses with growth-driven strategies. We help our clients get more customers and improve their online presence with custom internet marketing services like paid media management, SEO strategies, and content creation.

The Premier Difference -
Why Clients Love Working With Us

1

Real-Time & Transparent

We believe in empowering our customers through complete data ownership. Our framework of transparent reporting and open communication distinguishes us and cultivates strong, trustworthy partnerships with our clients.

We are stewards of your investment and keep you informed every step of the way. We provide detailed reports and insights, so you’re always aware of how your digital campaigns are performing.

2

Trusted & Certified

At Premier, trust and integrity form the bedrock of our connections. As both a Google and Meta Premier Partner, we are acknowledged as industry specialists in optimization. Armed with insights and experience from more than 400 ad accounts, we deliver tangible outcomes for our clients.

Our decisions are never guesswork. We use robust processes, data analysis, and real-time insights to optimize campaigns and maximize ROI. Our commitment to excellence has fostered substantial growth for our clients in diverse industries.

Effective & Creative

Our digital marketing solutions go beyond ordinary strategies. We leverage industry creative best practices and employ unique processes to constantly test and improve ad creatives. Through compelling design and content marketing, we craft ad campaigns that captivate customers and differentiate your brand in a competitive landscape.

We understand that every business is unique. That’s why we craft bespoke digital marketing solutions perfectly aligned with your objectives to ensure you stand out.

3

The Team

While we are headquartered in Austin, Texas, we go where the talent is. Our international team of experts spans 5 different countries, offering a diverse and collective group of the industry’s best talent. We provide opportunities, autonomy, and a great working culture to our team members. We foster innovation and collaboration, leading to excellent results for our clients.

We are your dedicated partners in transparent digital marketing. With stewardship, diligence, dependability, and integrity, we will save you from wasted time and resources, achieving exceptional outcomes for your business.

Michael Shaug

Founder/CEO

Claire Shaug

Paid Media Director

Seth Peacock

Senior SEM/SEO Manager

Laira Ellis

Associate SEO Director Multifamily

Andres Fernandez

Associate SEO Director of SMB

Discover how we convert challenges into results for our clients.

With limited detailed reporting, Chase Bays turned to Premier to help with their ecommerce advertising and website SEO.

Chase Bays
Ecommerce
SEO | Paid Media
28x Ecommerce ROAS in just 6 months.

In January 2022, our team embarked on an extensive SEO project focused on improving online visibility and organic search rankings for a diverse portfolio of Manufactured Home Communities.

Carlyle
Multifamily
SEO | Paid Media | Paid Social
Improving online visibility and organic search rankings.

We set an ambitious goal for our Multifamily client of doubling site traffic. Discover the strategies we developed to achieve a 195% increase in organic traffic.

Newport Apartments
Multifamily
SEO | Paid Media
Growing brand authority in the local Multifamily space.

Frequently Asked Questions

a.     At Premier, you’ll never feel that your plans were set up and forgotten; that is, we’ve been involved with daily check-ins for major advertisers to ensure that Premier was providing incremental, tangible results for their business. You may not require that high-level of communication, but rest-assured, we’re constantly going through a massive list of campaign and creative audits daily for your campaigns.

b.     Further, we have and will continue to push for your best business outcomes; this means we may provide an alternate plan vs. what was originally briefed to us. If we recognize a business opportunity and believe we can affect your goals positively, we’re going to show you our thought process on how to achieve better solutions and ultimately, sales, awareness, or conversions.

a.     Typically, Premier works on a % of media spend model, but we can also work through pay-for-performance, hired FTEs & retainers, or temporary consulting models.

b.     Premier also offers custom pricing based on a few factors:

    • Disciplines needed (Creative, Media, etc.)
    • Channels engaged (Social, CTV, Radio, etc.)
    • Scope of research & analytics
    • Flight length
    • Expected media spend (we can help with this)
    • Expected # of campaigns

There are four core tenets to how Premier develops a strategic approach to media campaigns. These tenets are key to ensuring that the right media tactics are prioritized:

    • Opportunity: Leverage industry trends, historical performance, CRM or 1st-party data, & competitive / category insights
    • Goals & Setup: Understand KPIs, offerings, media landscape, & brand or consumer targets & audiences
    • Tactical Planning: Develop cross-channel addressable audiences for use in tactical application & activations; use flighting to match key moments for the brand
    • Iteration: Continuously refine tactics & methods through real-time optimization, testing roadmaps, & agile spending.

a.     Although exceptions can be made, Premier likes to stick to at least a 30-day brief-to-activation timeline. This involves goal setting, research, measurement setup, campaign & asset creation, and activation.

a.     Premier uses direct results from each channel & platform and allows each client direct access to their campaigns so every stakeholder can see the performance in real-time from the same sources.

b.     Premier can also work with 3rd-party sources for reporting, such as a brand lift study, social listening, marketing mix modelling, or building a custom testing setup.

From scratch to final polish, Premier can help build your brand, site, or digital presence:

    • Brand Guidelines: Logo Design, Brand Colors, Typography & Usage. 
    • Art Direction
    • Website Wireframes
    • Full Stack Web Development
    • Packaging
    • Asset Curation & Optimization
    • Communication Planning
    • Content Writing
    • Logotype, Fonts, & Packaging

Our strategy starts with a deep understanding of business challenges and is molded by years of evolving industry best practices. What to expect from each campaign:

    • Multi-Channel Strategy
    • Tactical Campaign Planning
    • Quick-Turn Activation
    • Real-Time Reporting
    • Lead Generation
    • Data Management

a.     Premier’s teams have hands-on experience in nearly every major industry sector, including:

    • Automotive
    • B2B
    • CPG & Retail
    • Financial
    • Healthcare
    • Media & Entertainment
    • Real Estate
    • Sports & Gaming
    • Travel & Hospitality
    • Telecom
Trusted By

We’re excited to hear what’s on your mind!

But first, let's learn more about you and your project.