Vitagraph Brooklyn

ORGANIC IMPRESSIONS DOUBLED IN ONE MONTH

CONTENT WRITING
SEO/SEM

THE CHALLENGE

With limited reporting capabilities, The Vitagraph in Brooklyn turned to Premier to help solve a problem with declining leads and apartment leases.

POST-AUDIT FINDINGS

Premier utilized a detailed auditing process to better understand issues leading to on-site performance decline, including:

  • Google Local Map Pack ranking
  • Optimized Google My Business
  • Tracking from on-site leads to Google Analytics
  • Traffic source evaluation
  • Visibility & management of position rankings
  • Website schema and rich snippets

Ongoing Strategy

Once issues were found, Premier set up a simple, repeatable strategy to address The Vitagraph’s performance:

Focus on content

landing page creation, site rebuilds, keyword research, internal link building, and content gap analysis

Local updates

reputation management, competitive benchmarking, & GMB & GMP listing optimization

Off-page optimization

YouTube, Social media, reviews, & Display

Technical clean-up

page speed, user experience, citation management, schema, & rich snippets

Tracking & Measurement

Google Tag Manager, Google Analytics, Google Search Console, & AdWords integration

Map Pack Listing

Local 3 Pack

FINAL RESULTS

After just one month, Premier was able to quickly turn around declining results for The Vitagraph:

Reach

Daily impressions increased from 250 to 750

Traffic

On & off-page optimizations resulted in high-intent searches, leading to increased site visits

Leads

Form fills and queries spiked immediately after site gained increased visibility from higher SERP

Conversions

Higher-quality traffic generated a substantially higher leasing conversion rate

MONTH OVER MONTH INCREASES

0%
Increase in Organic Impressions
0%

Increase in Clicks

0%

Increase in Queries

0%

Increase of all Conversions

PREMIER ADVANTAGE

Account Ownership & Transparency

Premier’s Google Analytics, Tag Manager, Search Console & Google My Business accounts we create, & the data we collect in them, belong to you. We will build these assets for you and ensure that you own all your data going forward.

Faster to Adapt to Google

We will always ensure that your accounts and website are at the forefront of adoption, analysis, and performance on the number one search engine. All Premier employees participate in ongoing industry research, experiments, and advancement trainings to make sure that you are always ready for the next change.

3-1 Account Support

Each Client will have its own dedicated three-person team (SEO Director, SEO Manager, & SEO Tech) to ensure your account gets actionable insights and achieves measured growth. None of our competition can boast this level of support or performance.

Consultation & Benchmarking

During our onboarding process we will determine your most desired terms for improvement to set benchmarking against your top competitors. We will constantly help you evaluation third party tools, such as ILS performance.

Proactive Account Execution

We map out our optimizations 3 months in advance and plan audit and analysis activities along the way to ensure all aspects of your digital marketing are working together.

Proven Results Over Time

Partnering with Premier means you will have industry leading reporting helping you to inform stakeholders of results. All while being able to measure results over onboarding benchmarks means you will be able to sleep at night knowing your SEO is working for you.

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